Successful organizations are built on solid foundations. Without a strong base, a company is vulnerable and without direction. Here are the four pillars absolutely necessary for any organization to grow and flourish.
1. Values
The tone of an organization begins with the integrity of its leadership. Business integrity means many things to many people. However, I would define it as having a clear ethical code and moralistic approach to all your business dealings. It also means sticking to these principles, no matter how challenging the circumstances become. The values of an organization’s leaders will become the organization’s core values. A clearly defined set of values provide the moral compass for all corporate decision-making processes. For example, if quality rates highly in your values, then this will never be compromised, and all decisions will ensure that the top standard of quality is maintained. An organization’s guiding principles will also tell potential customers or clients everything they need to know about what you stand for. Values also help an organization attract and choose personnel with similar outlooks and principles, making for a better professional fit.2.
2. Structure
Whatever the size of an organization, having a clearly defined corporate structure has a massive impact on a company’s performance. A clear chain of command is paramount is good decision-making. Clearly defining departmental function and responsibility ensures clarity and accountability. Setting definite procedures and processes means projects will be completed and deadlines will be met. It also guarantees that time will be used in the most efficient way possible.
3. Communication
Effective communication -both internal and external- is critical to success of any organization. Fluid internal communication ensures efficient teamwork and interdepartmental cooperation. How leadership communicates its message, as well as the clarity of the objectives outlined and the directions to proceed, will ultimately dictate the outcome of any action. When the organization’s internal communication is in synergy this has knock-on benefits externally. The same message being communicated to clients, vendors, and suppliers, gives an impetus for them to choose to work with, and purchase from, an organization. Ultimately, this boosts the company’s sales.
4. Innovation
Innovation should be viewed a fundamental responsibility of any organization. As client and customer needs are always evolving, it’s vital to constantly push your creative boundaries to find ways of meeting these needs. Update your value proposition to accommodate the ever-changing demands of the market. Differentiating your offering will bring a clear competitive advantage. Creating an organization that encourages and actively demands innovative progression will attract the best talent, making you an employer of choice within your industry. Stand still and you’ll be history.
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Mitch Launius
Instructor Pilot for 30 West IP
Mitch is the CEO of 30 West IP where he is also an instructor providing pilot training on international procedures. With an illustrious career of over 34 years in the cockpit, Mitch has acquired over 13,000 hours of flight time flying worldwide, with over 9,000 hours of this in Challenger and Gulfstream aircraft. He is an experienced safety officer and was also an IS-BAO project manager for a fortune 500 flight department. He has presented on Safety and Operations topics at the NBAA International Operators Conference and the Canadian Business Aviation Association Convention and is currently on the NBAA International Operators Committee and serves as the North Atlantic Regional Lead. Mitch is also a member of an FAA working group on General Aviation International Authorizations and Tabletop Exercises (GIATE). He was recently selected to represent IBAC as a member of the ICAO Personal Training and Licensing Panel (PTLP) and was also recently named as a 2020 recipient of the NBAA Tony Kern Professionalism in Aviation Award for his contribution to the business aviation community.
Henry ‘Duke’ LeDuc
Director Of Operations, Americas, UAS International Trip Support
Duke has been a dearly respected member of UAS Americas team and the UAS global family for more than five years. A safety-oriented, FAA-licensed aircraft dispatcher, he oversees all of the operations of the elite UAS Operations Team. With twenty-five years of experience in aviation overall with more than fifteen years of experience in international flight planning and VVIP trip coordination, he is responsible for the development of the dispatch training program and involved in the strategic development of UAS Americas. With a myriad of rich aviation experience behind him, he has extensive experience in worldwide operations with both corporate and charter environments, including seven years as Operations/Dispatch Manager in an industry-leading, Fortune 500, IS-BAO Stage III Certified corporate flight department. Duke is frequently asked shares his knowledge at major industry events and is currently serving on the NBAA’s International Operators Conference (IOC) Planning Committee.
Dudley King
President and Founder, FlightBridge
Dudley is the Founder and President of FlightBridge, which he established in 2011 and has been focused on technology solutions for the private aviation industry since 2006. Since he graduated from Dartmouth in 1988, he has worked with an array of companies listed anywhere from VentureWire to the Fortune 100. A rare blend of executive, entrepreneur, and consultant, Dudley’s executive roles have included acting CIO positions for several companies and tech advisory services to CEOs trying to rebuild their technology organizations or looking for an external, professional point of view. Highly skilled at deeply understanding his customer’s business challenges and drawing from a long and varied experience in information technology services, Dudley excels at designing technology solutions to solve their problems.
Dr. Paulo Alves
Global Medical Director, Aviation Health, Medaire
Paulo has extensive experience in medical advisory in the aviation industry. As a cardiologist, he provides technical guidance and analysis for MedAire’s MedLink medical advisory service and is MedAire’s liaison with civil aviation regulators and industry associations. Paulo worked with Varig Brazilian Airlines for 23 years, 10 of which were spent as General Medical Manager. A member of the MedAire Medical Advisory Board, Paulo is also President of the Ibero-American Aerospace Medical Association, a member of the International Academy of Aerospace Medicine, a member of the National Business Aviation Association (NBAA) Safety Committee, a Fellow of the Aerospace Medical Association (AsMA), and a Fellow of the Civil Aviation Medical Association. Throughout his illustrious career, Paulo has held industry leadership roles including Chairperson of the AsMA’s Air Transport Medicine Committee, President of the Airlines Medical Directors Association, President of the Brazilian Society of Aerospace Medicine and was a member of the IATA Medical Advisory Group from 2002 to 2006.
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